

Drop Reality goes IRL
It’s coming.
Drop Reality is about to hit the streets.
Very soon, DRObs will start showing up everywhere—on vinyls, ketchup bottles, LEGO sets, books, sneakers, makeup.
Real products will become real experiences.
You’ll walk into a store and witness it:
Someone scanning a product.
A fan dropping a photo on a bottle.
A creator replying to a post on a vinyl.
The physical world will finally go online.
No QR menus. No NFC tricks. No gimmicks.
No code. Just scan. And boom—you’re in.
It’ll be social media without the app.
Community without the platform.
Your favorite objects—switched on.
You won’t need to explain it.
You’ll feel it.
That moment when real and digital blur.
When a product talks back.
When you realize: this isn’t packaging anymore—this is a platform.
We’re not imagining the future.
We’re building it.
And this is just the beginning.
More DRObs will drop every week.
More fans, more creators, more magic.
Get ready to scan the world.
Drop Reality is about to go IRL.